As material and immaterial worlds melt, new business opportunities arise.
As a result of technological advancement, our material and immaterial worlds are melting together. This has huge repercussions for every company.
Miikka Leinonen combines his extensive background in graphic design with his passion for business and strategy to create a truly unique theory and visual tools for managers to understand and capitalise on this change.
This is an on-demand reprint of the philosophical business book that has remained topical due the pandemic and changing ways of working. Look our for Immaterial co-creation sessions where Miikka and friends explore the future of the Immaterial world.